Coming into the world of association event management offered many changes from my background in planning social events. I was used to working with one individual for any particular event, which changed to working with several individuals. What was once the bride for a wedding, or the couple for [...]
One of the biggest traits of a high-performing association is member satisfaction! But how do you quantify and obtain member satisfaction, ensuring all are satisfied with their investment in the association and that their opinions are of value? (See one of my past articles highlighting the characteristics of a [...]
No longer do we live in the days where messenger pigeons carried letters to home. It’s plain to see that we are experiencing the digital age, especially since now almost all correspondence is done over video chat and email. At the risk of stating the obvious, digital communications are [...]
Flashback to February 2020, for one of our clients’ TRAVELING trade show tour. Our team is moving from Vancouver, to Calgary, then Montreal to Toronto, meeting with hundreds of association members across the country! We only start hearing COVID-19 on the news towards our last show dates. I know, [...]
For an association leader, the daily responsibilities tend to fall under a wide jurisdiction. Committee reports and board meetings require preparation and follow up, as well as many other duties-the list goes on. The many needs of an association’s membership can seem daunting, and it is paramount that these [...]
Membership databases play a crucial role for the success of any association. Keeping track of membership information is important for organization and billing purposes. Most associations utilize some sort of membership system; whether it’s an online website, or the old school file cabinet, the information is kept somewhere. If [...]
For all associations that our company manages, a board binder is created. The board binder stores several important documents and information regarding that association and is an important resource for all board members and association staff. Why have a board binder? The board binder serves a number of purposes: [...]
Have you ever been part of a sports team and arrive to a game, only to find that many of your teammates didn't show up? For every sport, there are regulations in place that determine how many players are required for a game to start. The same goes for [...]
Member retention is an important area of focus for every association. Ensuring that your members are receiving value for their membership is a key to retaining existing members and recruiting new members. Many times, this means that the association should be identifying changing needs of members and introducing a [...]
When you go to a restaurant, you expect your experience to be organized and in order. You expect things such as timing, delivery and taste to be done right. Imagine sitting down to a multi-course dinner and the kitchen is falling behind, the food portions are too large, or [...]
