Marketing your event by email is still an important way to get information to your members and other potential association event delegates. However, given that we receive so many emails every day, how can you make yours stand out from the crowd? Mobile Compatibility Mobile devices are becoming more [...]
Association Awards I recently attended an awards luncheon on behalf of one of our association management client for whom I serve as Association Manager. This association supports an annual award that recognizes students graduating from a technical program, and provides them with funds to purchase tools within their selected [...]
It goes without saying that every conference needs a web presence, so here are a few things to think about before starting to create your conference website. 1. Include it in Your Association Site or Create A Separate Site? This will depend on a few factors. How big is [...]
Just like a birthday or wedding anniversary, there are a number of events that occur annually. It is important to remember these yearly occurrences and how to uniquely prepare for them. What if someone forgot to buy a birthday cake or significant other did not stop to buy a [...]
One of the interesting things about working for an association management company is that I have the opportunity to interact with a diverse body of people in a multitude of industries and professions. But, each of these industries has their own challenges. Working as an administrator for these associations [...]
One of our association management clients has recently decided to join with another association on a new joint venture. This is a very exciting opportunity for both associations and their members. Our focus is to ensure that this joint venture is mutually beneficial for both associations and their respective [...]
Is your association management company doing what they are contracted to do in their scope of work? Are they doing it in the right way? How important are surveys? “What gets measured gets improved,” is management guru Peter Drucker’s answer. An annual survey of board members is a useful [...]
In today’s association management world, it is a complicated task to keep all your association contacts and to-do lists properly organized. There are however, a few fundamental tactics that can help you stay organized in this fast-paced environment. Being a new employee at an association management company (AMC) has [...]
I recently attended the Symposium for Chief Staff and Elected Officers led by Glenn Tecker and presented by the Canadian Society of Association Executives. This is an event that I attend each year with a volunteer leader from one of the associations that we manage as an association management [...]
Recently, our association management company brought on a new client. This association has hosted a trade show for many years, sometimes in combination with partners and sometimes alone. Over the years, exhibitor and delegate sales have become increasingly challenging and there has been demand for fresh ideas. So, we [...]