As we continue to live and work through the COVID-19 pandemic, it is more important than ever for association leaders to actively listen to members’ needs. During this difficult time, associations must keep an open line of communication with members to gauge the overall morale of the association. Members [...]
Redesigning a website takes a lot of planning and forethought. There are a lot of small details that can distract you from seeing the big picture. I have compiled a short list of points to keep in mind before and during your redesign that will help your website relaunch [...]
Engagement is such a crucial factor in managing the new world where the COVID-19 pandemic exists. There are lots of discussions taking place regarding your association members’ financial health and how the pandemic will affect this year’s results and next year’s projections. Before the world paused due to the [...]
The membership directory is a useful tool for association members. Industry partners and stakeholders make use of it often. The directory is a great way to encourage and allow members to connect with each other and to build strong partnerships. There is a lot of thought and a lot [...]
With many people currently working from home, the need for association staff and volunteer leaders to work online is necessary in today’s environment. Association meetings, whether they are board or committee meetings, and the need to hold in-person meetings weekly, monthly, or quarterly has not changed; the way in [...]
Due to the changing times as a response to COVID-19, many associations have been adapting operations and seeking new solutions. Member communications, continuing education and networking opportunities have been recreated with the purpose of providing return on investment for members. With annual general meetings, conferences, and board meetings being [...]
Associations frequently rely on Standard Operating Procedures (SOPs) and association task calendars to guide board members and association staff through their work over a calendar year. These pre-established systems to complete tasks throughout the year are a key tool to an association’s success. I recently read a book called [...]
What have I learned during March and April amidst the global economic pause and stay at home orders? I’ve learned that despite legislated closures, jobs lost, and event cancellations, association members are engaging with their associations more than ever! They want to be engaged and connected; they want to [...]
I recently spoke with an association member that was trapped on a cruise ship during the current COVID-19 pandemic. She shared with me some ideas that helped her keep in touch with her staff and clients while stuck on board. You can see her interview on The Big Story [...]
Annual General Meeting (AGM) season is underway for associations with a fiscal year end of December 31. The purpose of these mandatory meetings is for the board of directors and management to share reports, financials and updates and to allow members of the association to ask questions and share [...]
