Practicing The Art Of Woo (Winning Others Over) Within An Association

By |2023-02-13T14:47:54-06:00February 7th, 2023|

Difficult people are everywhere. Despite one’s best efforts some people are never pleased. But when they are exhibitors at an association event or tradeshow how can they be transitioned from difficult to champion? Practicing the art of WOO or Winning Others Over can help move difficult exhibitors to enthusiastic [...]

The Importance of Association Policy Statements

By |2023-02-13T14:16:37-06:00December 22nd, 2022|

Policy statements are the guidelines for the association, they state appropriate standards of action and behaviour for all Board, committee, and staff members. Policy statements can be defined as a definite course of action adopted for expediency, facility, and efficiency. In short, policy statements detail how things are done [...]

How to Handle the Loss of an Association’s Accounting Software

By |2022-09-29T13:07:40-05:00September 29th, 2022|

In today's world, we rely on technology, software, and automation for a lot of our work. It is no different in the association world, and the need for the right software is paramount in how an association is functioning. Software is essential to an accounting department's efficiency, speed of [...]

Learning Management Systems for Associations

By |2022-09-22T09:02:42-05:00September 21st, 2022|

A learning management system is a software application for the administration, documentation, tracking, reporting, automation, and delivery of educational courses, training programs, or learning and development programs – Wikipedia. An association’s learning management system, also called LMS, can be an important part of your member recruitment and retention. The [...]

A Practical Guide on How to Structure Your Remote Workday as an Association Leader or Volunteer

By |2022-09-15T11:24:30-05:00September 15th, 2022|

For association board members or directors, it becomes essential to have proper communication and productivity in a virtual or remote setting with your association leaders or volunteers. If you are an association leader or a volunteer who is not used to working remotely, here are some helpful tips to [...]

Is it Time to Introduce a New Program or Service to Your Association?

By |2024-12-19T10:32:48-06:00September 8th, 2022|

Members of associations across all professions are finding it increasingly difficult to rationalize membership and return on investment in belonging to an organization. They want new services offered by associations to help provide them with the tools they need as a professional. Association leaders, such as boards of directors, [...]

Transforming Your Association Marketing Through Compelling Storytelling

By |2022-08-25T11:53:34-05:00August 25th, 2022|

Marketers are storytellers, and gone are the days when it was a straight-up sales pitch, and customers would flock and buy. The narratives have changed from a long, tedious, lengthy detail list of features to quick, catchy, and compelling short messages that spark curiosity and enhance emotions. Apple did [...]

Stepping Into Association Management- Roles and Responsibilities

By |2022-08-18T12:00:57-05:00August 18th, 2022|

New to association management? So was I as of seven months ago. Stepping into my new role, I found it fascinating to learn how my personal life and related work experiences transferred into the association world. Yet, there was still a period of transition. Even though I felt supported [...]

Association Membership Recruitment

By |2022-08-11T11:36:16-05:00August 11th, 2022|

Association members usually fall into two categories: mandatory and voluntary membership. While mandatory associations typically support regulated professions, voluntary associations can be a community of like-minded industry professionals, general enthusiasts, or businesses whose combined dedication allows the organization to exist. Membership recruitment comes into play for voluntary associations since [...]

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