Strauss Articles
Knowledge, Insight, and Experience
Every Thursday, our experts provide insights into industry trends and issues that readers can leverage to improve their associations and signature events.
Stepping Into Association Management- Roles and Responsibilities
New to association management? So was I as of seven months ago. Stepping into my new role, I found it fascinating [...]
Association Membership Recruitment
Association members usually fall into two categories: mandatory and voluntary membership. While mandatory associations typically support regulated professions, voluntary associations can [...]
Managing Tasks to Meet Association Needs
Ever find yourself over-booked because you promised to help more than one person forcing you to be in multiple places at [...]
How to Apply Knowledge from Social Events to Association Events
Coming into the world of association event management offered many changes from my background in planning social events. I was used [...]
Preparing for the Unexpected – Contingency Plans for Association Events
Even though it looks like we have weathered the pandemic, for now, the question about what the future holds continues to [...]
Readiness – Is Your Board Ready to Think Strategically?
Not many people roll out of bed daily asking: “How can I think strategically today as a volunteer board member”? All [...]
Member Satisfaction is Key for a High-Performance Association – Listening to Your Association Members
One of the biggest traits of a high-performing association is member satisfaction! But how do you quantify and obtain member satisfaction, [...]
The Winning Recipe for Successful Association Events
A successful association event begins with a solid recipe that passed the test of people and time but is tweaked based [...]
Association Reserve Funds
What is a Reserve Fund? Reserve Funds are liquid assets that associations set aside for anticipated future expenditures, or to serve [...]
Creating Organized Communications Content for Associations
To say that communication is essential is an understatement for associations. Two years ago, when the unexpected pandemic hit us, the [...]
Giving Better Feedback as an Association Leader
Picture this. As the board chair of your association, you’ve been noticing that the membership committee chair, Bob, is not fulfilling [...]
The Benefits of Enterprise Resource Planning (ERP) Software for Association Management
For any association, your accounting department plays a vital role in your day-to-day operations. Accountants provide insights into the policy and [...]
Your Guide to Networking at In-Person Association Events
Following a shift to virtual spaces over the past couple of years, association members are finally getting back to connecting in-person [...]
Association Members Are Talking – Are You Listening?
In association leadership, we know how important it is to members that they feel heard and seen. With this in mind, [...]
Making the Most of In-Person Association Board Meetings
My last pre pandemic blog article discussed how The Best-Intentioned Association Boards can get Sidetracked. As I reflect on the way [...]
Optimizing Your Call to Action: What Is Your Association Asking For?
Members are an association’s life force. Revenue from membership dues, event attendance, and professional development opportunities keep your association running. So, [...]
10 Ways to Make Your Association Newsletter Stand Out
Earlier this year I attended a presentation that provided tips on elevating the quality of your newsletter. Prior to this presentation, [...]
Connecting with Association Members Using Online Tools – Part II
In a past blog, I shared the following three helpful tools to connect with association members: Doodle to create polls, QuestionPro [...]
Post-COVID: Return to Association Events and Travel
In a matter of only a few weeks, we have seen travel and in-person events start up in the blink of an [...]
The Business Behind Association Events
Now that in-person events are re-emerging, it is time to start planning! Your association members are ready to meet in person [...]