Strauss Articles
Knowledge, Insight, and Experience
Every Thursday, our experts provide insights into industry trends and issues that readers can leverage to improve their associations and signature events.
Critical Paths Designed for Recurrent In-Person Board Meetings
Just like a birthday or wedding anniversary, there are a number of events that occur annually. It is important to remember [...]
Dealing with Difficult Association Members
One of the interesting things about working for an association management company is that I have the opportunity to interact with [...]
A Joint Venture Between Two Associations – Creating A Mutually Beneficial Partnership.
One of our association management clients has recently decided to join with another association on a new joint venture. This is [...]
Change Up Your Floorplans to Enhance Your Conference
I am sure we are all tired of walking into an event with banquet rounds in our plenary rooms or rows [...]
Evaluating Your Association Management Company
Is your association management company doing what they are contracted to do in their scope of work? Are they doing it [...]
Staying Organized in the Fast-Paced Association Management World
In today’s association management world, it is a complicated task to keep all your association contacts and to-do lists properly organized. [...]
RFPs for Association Conferences – What to Ask and How to Ask It
One of the first steps in the association event planning process is venue selection. Whether the event is being planned for [...]
The Importance of Role Clarity for Association Boards and Committees
I recently attended the Symposium for Chief Staff and Elected Officers led by Glenn Tecker and presented by the Canadian Society [...]
An Association’s Annual Trade Show – Is it Becoming Obsolete?
Recently, our association management company brought on a new client. This association has hosted a trade show for many years, sometimes [...]
The Rapid Pace of Change: The Association Challenge
I recently attended the kick off breakfast for the Electrical Association of Manitoba’s annual conference. The opening speeches were very typical [...]
Five Tips for Writing Things That Will Actually get Read
One thing that struck me in my first few months at an association management company is the amount of writing required [...]
Could You Be Saving Hundreds of Dollars and Trees? Analyzing Your Event Printing Budget
As event managers, we are always looking for ways to reduce costs for the association events we manage. Two areas that [...]
Association Cyber Risk: Reducing It, and Insuring Against It
“It’s no longer if you are going to have a cybersecurity event, it is when.” This grim prediction comes from the [...]
Reading and Understanding AV Quotes
With new developments in technology and more options becoming available to association event managers, audiovisual (AV) is becoming an increasingly complex [...]
Working with the Association Planning Committee to Confirm Speakers
A number of key event planning tasks rely on a finalized program: marketing of the event, food and beverage planning, audio [...]
Association Meetings and Conferences are Better with a Physical Fitness Element, Part 3 – You’ve received delegate buy in now which activity should you offer?
In my last two blog articles, Association Meetings and Conferences are Better with Physical Fitness Element, Part 1 and Part 2, [...]
Communicating the Value Proposition of Association Membership
Having members helping to recruit new members and retain existing members can be a challenge for many associations across a variety [...]
Analyzing Responses from Post Event Surveys
Congratulations, your association conference went off without a major hitch! Your booths are packed up, the registration desk is clear and [...]
Trade Show Booth Sales: Turning Leads into Exhibitors
One of my previous blog posts (Planning a Great Exhibitor Trade Show as Part of Your Next Conference) outlines the steps [...]
Introducing Association Members to a New Membership Feature
Adding new membership benefits is important for keeping association members engaged. It could be a new cutting edge benefit or it [...]