Strauss Articles
Knowledge, Insight, and Experience
Every Thursday, our experts provide insights into industry trends and issues that readers can leverage to improve their associations and signature events.
Understanding Accounting to Better Manage Your Association
As an accountant working with associations, one question I’ve been asked is, “What is the difference between management accounting and financial [...]
Association Membership Management Systems: Is it Time for a Change?
Thinking of switching membership management systems for your association? Here are a few things to consider before making the change. There [...]
Finding the Right Venue for your Association Event
There are three keys to success in planning the perfect association conference, meeting, tradeshow, or gala event: preparation, negotiation, and flexibility. [...]
Why Should Associations Blog? Let us Count the Ways
If you’ve searched for something online recently, you have undoubtedly encountered at least a blog or two, maybe even without realizing. [...]
Leveraging Association Relationships to Maximize Training Opportunities
When two associations are similar but different, how can you leverage the similarities to offer dynamic educational opportunities? We offer association [...]
What is the Best Way to Engage Association Members?
Member engagement means nurturing and managing relationships to increase an association’s membership volume, value, and retention, and it is critical for [...]
Bilingual Associations: Serving Members, en français et en anglais!
As an association coordinator working for a Canadian association management company who manages associations with members across the country, I often [...]
Editing Documents in Association Management
Editing is an important and necessary step in writing any piece in the workplace. As an association coordinator, I do editing [...]
Choosing Promotional Products & Gifts for Your Association Event Attendees
An essential part of any successful association event is giving away promotional products to promote the association, promote a sponsor, and [...]
Incorporating a Strategic Human Resources Plan into your Association
Most associations have a strategic plan that guides the association in the execution of the vision and mission of the association. [...]
Preparing for Meetings Held During an Association’s Annual Conference
Just as you might hold an annual backyard BBQ or a yearly food drive, an association will host its annual conference. [...]
How to Get the Most out of an Association Event as an Association Leader
As association leaders, we are used to being on the planning side of things for association conferences and events. When attending [...]
Using Large Format Graphics for Association Events
Large format artwork is essential to any successful association event. Large format refers to anything the attendee does not carry around [...]
Cash Flow Management for Volunteer Board Members
As the accounting manager of an association management company, one challenge that I have encountered is that most volunteer association board [...]
Investing Time in Your Event Schedule to Ensure Success
Keeping to a schedule is critical to ensuring a successful event. Creating a Run of Show (ROS)—a timeline/schedule of events—prior to [...]
How Does Your Professional Association Recruit Members?
Every association has their own method of recruiting members. Some do this through marketing campaigns online or through television/radio. Others, whose [...]
Making Your Association Event More Inclusive
People are becoming more aware about the perspectives of marginalized and minority groups in our society, and more efforts are being [...]
Calm, Cool & Collected: How to Be Professional with Famous Guests at Events
When I returned to work at an event and association management company for the summer, I did not know exactly what [...]
Association By-Laws: What Are They Good For?
As an association management company, we deal with many associations. Having worked in the association management industry for nearly twenty years, [...]
Creating an Effortless Online Association Event Registration
The planning of a successful association event starts months, sometimes even years, before the event occurs. One key aspect to a [...]