Do people want to come to your conference? Is it a battle to get registration numbers up? Do you know why people come to your conference? When I ask these questions, clients may discuss the ROI of the conference, or suggest that using the newest technology, or seeing a [...]
Each industry has a busy season – or two – and you know better than anyone when it hits your office. Each day is a difficult juggling act of monitoring emails, phone calls and texts - all between meetings and managing events. Sometimes it feels overwhelming and that the [...]
I’ve worked with a number of committees; each had its own personality and reached different levels of effectiveness. So what makes an effective committee? How do you create one of your own? Here are a few factors that inspire the drive of a committee: Leadership: Strong committees need strong [...]
A decision has been made to host a conference or an event; what do you do and when? You’ve been asked to help organize your association or charities’ upcoming event and the easiest way to keep track of all that needs to be done is to create a timeline. [...]
Event planning has an almost “chicken and egg” conundrum. It has to do with budget planning vs program layout vs registration. Each of these components touch and influence one another during the planning period. And if you try, you’ll see you can’t determine registration fees before determining budget, but [...]