Association committees play a crucial role in the functioning and success of an organization. They can be structured to focus on various aspects of the organization's operations, member services, and strategic goals. Common types of association committees include executive, finance, awards, chapters, etc. Engaging association members to volunteer for [...]
Communications is fundamental for fostering strong connections and engagement within associations. Among the multitude of communication channels available, email remains an essential pillar for associations. When used strategically, email marketing best practices can be a powerful tool for reaching members, promoting events, and driving action. In this article, I [...]
Adapting to changes in member behavior and preferences is the key to success in building stronger communities within an association; especially for associations aiming to recruit new members. Let's explore in this blog how associations can tweak their strategies for maximum impact. Deciphering Shifts in Member Behaviour & Preferences: Member [...]
