Maximizing the Potential Benefit of Attending an Association’s Virtual Conference

By |2020-10-27T10:13:13-05:00October 1st, 2020|

In a world where the show must go on, a new and increasingly popular avenue is virtual conferences. We are seeing many organizations adopt this method and hold informative, productive, and connective online events. Follow the tips and tricks below to get the most of out attending your association’s [...]

Virtual Events: An Opportunity to Grow your Association’s Event Repertoire

By |2020-10-28T14:37:39-05:00May 7th, 2020|

The COVID-19 pandemic has made it impossible to hold in-person association events. Many associations are now looking to host virtual events to keep their members engaged and to provide new revenue generating activities. This article will explore options to pivot your cancelled events and will hopefully give you a [...]

Where Should You Host Your Next Association Conference?

By |2020-10-29T16:07:41-05:00February 13th, 2020|

Every national association has different wants and needs from its conference host city. This blog is not meant to convince you to choose one city over another. Instead, I hope to break down the major decision factors when planning the geographic location of an association conference. For simplicity purposes, [...]

Managing and Growing National Association Events

By |2020-11-19T08:47:49-06:00October 10th, 2019|

Managing a major national association event like a convention, symposium or annual conference can be a challenge for any event manager. Usually such events are the largest an association can offer to its members, and they provide opportunities for new business connections, professional development, networking and more. It takes [...]

How to Develop a Mutually Beneficial Relationship with Association Conference Speakers – Interviewing a Professional Speaker

By |2020-10-14T14:36:59-05:00August 15th, 2019|

Jennifer Schrafft is a Certified Professional Coach who does regular speaking engagements throughout the year. Recently, she participated as a speaker in two association conferences that I managed. I sat down with Jennifer to find out what makes a positive speaking engagement for her and how we can work [...]

Transportation & Logistics Companies: The Key to Successful Association Trade Shows

By |2020-10-14T15:54:59-05:00March 28th, 2019|

One of the key elements to running any successful association trade show is shipping. That’s why association trade shows need a transportation broker and logistics manager. Having now planned a national (or Canada-wide) trade show tour that included exhibitors participating in anywhere from one to four cities on the [...]

Finding the Right Venue for your Association Event

By |2020-10-15T08:22:40-05:00November 29th, 2018|

There are three keys to success in planning the perfect association conference, meeting, tradeshow, or gala event: preparation, negotiation, and flexibility. As a meeting planner, the more you know about exactly what you need in a space, the easier the search for the right place will be for you. [...]

Investing Time in Your Event Schedule to Ensure Success

By |2020-10-15T08:30:50-05:00August 30th, 2018|

Keeping to a schedule is critical to ensuring a successful event. Creating a Run of Show (ROS)—a timeline/schedule of events—prior to the event is a great way to plan out the timing and order of all the moving parts. To begin, meet with all stakeholders and find out what [...]

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