Elevating Your Association’s Visibility with Podcasts

By |2021-05-20T12:04:37-05:00May 20th, 2021|

Podcasts are everywhere these days—and for good reason. According to research from The Podcast Exchange, 30% of English-speaking Canadian adults listened to podcasts each month in 2020. And over 11 million Canadian adults listened to podcasts in 2020. Among these listeners, 47% are aged 18–34—a difficult-to-reach demographic. This article will [...]

Connecting your Association: Part 2-Gen X Communication

By |2021-05-13T11:12:17-05:00May 13th, 2021|

In part one of Connecting your Association, we covered the communication styles and preferences of Millennials (generally born between 1981 and 1996). We learned that Millennials are attracted to the message and the WHY behind your association. This will draw them in and retain them as loyal members. While [...]

Association Staff Turnover: Surviving the Transition

By |2021-05-06T09:44:52-05:00May 6th, 2021|

For associations, staff turnover happens. Whether it’s a reassignment of duties best suited for the staff’s skill set, a promotion to a new position within the association, or leaving the association for other ventures. Associations need to be ready to adapt to staff change while showing no delay in [...]

Ready to Be a Successful Board Leader?

By |2021-04-29T11:03:30-05:00April 29th, 2021|

You have been nominated and are now a newly appointed board member. You were either recruited for your skillset or you volunteered for this position because you have a passionate desire to make an impact in your field. Now it’s time to learn how to effectively contribute and see [...]

Adapting Board Leadership to Challenges of the Pandemic

By |2021-04-23T14:16:42-05:00April 22nd, 2021|

The last 14-months have felt more like a daily one-hundred-meter dash rather than a marathon. While I am no runner, I prefer the steady pace of a marathon. But, like most association leaders, I can handle the occasional sprint. During the pandemic, we have missed the personal connections and [...]

Recognizing the Value of Association Volunteers

By |2021-04-21T14:32:04-05:00April 15th, 2021|

Associations depends on volunteer members; their work is critical to its success. Imagine setting up a lemonade stand for your entire neighbourhood during the annual block party. You can probably do it on your own, but just think about how much easier it would be if you had some [...]

Insurance 101 for Associations

By |2021-04-21T14:40:02-05:00April 8th, 2021|

I recently had the opportunity to connect with Olivia Reed, licensed insurance broker, and Director at BMS Canada Risk Services Ltd. (BMS). BMS is a specialist insurance brokerage that has a national team dedicated to working with associations and association members across Canada. Olivia shared information that is particularly [...]

Creating Web Content to Keep Members Engaged

By |2021-04-21T14:43:17-05:00April 1st, 2021|

There’s a little bit of magic that goes into bringing people back to your website over and over again. Your association’s website should be a valuable resource for members and should promote your profession or industry. It should consistently produce content to renew its continual value. But how can [...]

Reading Association Financial Statements

By |2021-04-21T15:03:38-05:00March 25th, 2021|

Our team is often helps volunteer association leaders understand their organization’s financial statements. We put together this handy guide to help association volunteers. Learn about basic terminology, board responsibilities and more in the below attachment. Read our guide now!

What are the Financial Responsibilities of an Association Board?

By |2021-04-21T15:09:13-05:00March 25th, 2021|

So, you have volunteered to become an association board leader, but what responsibilities does this position entail? Specifically, overseeing the financials can be a barrier to a fully engaged board. Some may feel uncomfortable reviewing financial information and providing the required oversight to the financial affairs of an association. [...]

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