Making the Most of In-Person Association Board Meetings

By |2022-05-12T11:21:17-05:00May 12th, 2022|

My last pre pandemic blog article discussed how The Best-Intentioned Association Boards can get Sidetracked. As I reflect on the way we conducted board meetings during the pandemic, it is interesting to reflect on this article from over two years ago. It focused on making the best use of [...]

Optimizing Your Call to Action: What Is Your Association Asking For?

By |2022-05-05T08:23:27-05:00May 5th, 2022|

Members are an association’s life force. Revenue from membership dues, event attendance, and professional development opportunities keep your association running. So, how can your association secure these revenue sources? If you’ve sent an eblast to your association’s members before, you probably know what a call to action is. However, [...]

10 Ways to Make Your Association Newsletter Stand Out

By |2022-04-28T11:26:18-05:00April 28th, 2022|

Earlier this year I attended a presentation that provided tips on elevating the quality of your newsletter. Prior to this presentation, I had not put too much thought into the newsletter process and how effective it can be for your association membership. According to the 2021 Association Communications Benchmarking [...]

Connecting with Association Members Using Online Tools – Part II

By |2022-04-21T14:22:04-05:00April 21st, 2022|

In a past blog, I shared the following three helpful tools to connect with association members: Doodle to create polls, QuestionPro to create surveys, and Campaign Monitor to send bulk emails. Since the pandemic began, we’ve elevated our use of online resources to stay connected with members. I would [...]

Post-COVID: Return to Association Events and Travel

By |2022-04-14T09:48:25-05:00April 14th, 2022|

In a matter of only a few weeks, we have seen travel and in-person events start up in the blink of an eye. Welcome to the next ‘new normal’ for associations; the next reality in the ongoing pandemic world. How will the association world continue to change? The consensus is [...]

The Business Behind Association Events

By |2022-04-12T16:06:30-05:00April 7th, 2022|

Now that in-person events are re-emerging, it is time to start planning! Your association members are ready to meet in person and begin receiving the benefits of their membership. Your association’s operating budget is begging for increased revenue to help provide better services and programs to your members. There [...]

The Crucial Orientation and Training for Association Board Members

By |2022-03-31T13:21:52-05:00March 31st, 2022|

As we start getting back to in-person board meetings, volunteer board members are craving a better understanding of their role as directors of an association. Zoom-based board meetings have taken away the personal interactions that happen around board tables and put board members into isolation which makes it harder [...]

Lessons of Leadership from Ted Lasso for Associations

By |2022-03-24T15:34:51-05:00March 24th, 2022|

We often discuss leadership within associations and need not look far for leaders that set a good example. There are many leaders within our partner associations that we can learn from. However, it is also useful to internalize lessons we learn from leaders in media and entertainment. One fictional [...]

The Key to Organization for Association Leaders

By |2022-03-17T14:37:33-05:00March 17th, 2022|

For association board members it can be difficult to keep your association to-do lists organized, especially when your professional life gets hectic. I am here to provide some ideas on how you can stay organized in your day-to-day role as an association leader. The fast-pasted association environment has taught [...]

Accounting for Associations: Not-for-Profit Financial Management

By |2022-03-10T14:02:26-06:00March 10th, 2022|

Not-for-profit accounting is a unique process by which not-for-profit organizations plan, record, and report their finances to a committee or Board of Directors. Associations are a type of not-for-profit organization, and so the focus is on the accountability aspect of the accounting. They follow a set of standards that [...]

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