The Best of Both Worlds: Utilizing the Strengths of Virtual and In-Person Meetings

By |2021-07-15T14:30:44-05:00July 15th, 2021|

Over the past year we have all adjusted to working in the virtual space. We made refinements to how we collaborated with colleagues, association boards, committees, or task forces. The transition from in person meetings to the virtual space was not easy. Now that the pandemic is winding down, [...]

Preparing to Change Membership Database Systems for an Association

By |2021-07-08T11:46:53-05:00July 8th, 2021|

Membership databases play a crucial role for the success of any association. Keeping track of membership information is important for organization and billing purposes. Most associations utilize some sort of membership system; whether it’s an online website, or the old school file cabinet, the information is kept somewhere. If [...]

Social Media for Associations – Maximize Engagement and Visibility

By |2021-06-30T10:54:54-05:00June 30th, 2021|

One of the easiest ways for associations to keep their members updated on all the goings-on in their field or industry is through social media. Facebook and LinkedIn are great tools for connecting with members and sharing information, while Twitter and Instagram work well for generating buzz around events [...]

Investing for Associations: How to Handle Your Cash

By |2021-06-18T08:52:28-05:00June 17th, 2021|

As an association management company, we are interested in presenting our clients with smart financial options. One thing we consistently monitor is when associations have enough cash to take advantage of some investment options. Circumstances can change quickly, certainly during the current economic state of the market, so these [...]

Boards and Ethical Decision Making

By |2021-06-03T10:41:57-05:00June 3rd, 2021|

In an everchanging world, it’s important that an association’s board of directors prioritizes adapting to change. Creating an ethically sound process for board rulings, whether minor or major, is vital. I will be breaking down a strategy of using an ethical decision-making framework highlighted in the Directorprep.com article, “Ethics [...]

Board Chair, Doing it Right!

By |2021-05-27T11:22:14-05:00May 27th, 2021|

What does it take to be a good board chair? What skill set do you need and who do you partner with to fulfill the Vision & Mission of your association? The American Society of Association Executives (ASAE) and the Canadian Society of Association Executives (CSAE) provide training sessions [...]

Elevating Your Association’s Visibility with Podcasts

By |2021-05-20T12:04:37-05:00May 20th, 2021|

Podcasts are everywhere these days—and for good reason. According to research from The Podcast Exchange, 30% of English-speaking Canadian adults listened to podcasts each month in 2020. And over 11 million Canadian adults listened to podcasts in 2020. Among these listeners, 47% are aged 18–34—a difficult-to-reach demographic. This article will [...]

Connecting your Association: Part 2-Gen X Communication

By |2021-05-13T11:12:17-05:00May 13th, 2021|

In part one of Connecting your Association, we covered the communication styles and preferences of Millennials (generally born between 1981 and 1996). We learned that Millennials are attracted to the message and the WHY behind your association. This will draw them in and retain them as loyal members. While [...]

Association Staff Turnover: Surviving the Transition

By |2021-05-06T09:44:52-05:00May 6th, 2021|

For associations, staff turnover happens. Whether it’s a reassignment of duties best suited for the staff’s skill set, a promotion to a new position within the association, or leaving the association for other ventures. Associations need to be ready to adapt to staff change while showing no delay in [...]

Ready to Be a Successful Board Leader?

By |2021-04-29T11:03:30-05:00April 29th, 2021|

You have been nominated and are now a newly appointed board member. You were either recruited for your skillset or you volunteered for this position because you have a passionate desire to make an impact in your field. Now it’s time to learn how to effectively contribute and see [...]

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