The Strauss Blog

Managing and Growing National Association Events

Managing a major national association event like a convention, symposium or annual conference can be a challenge for any event manager. Usually events like this are the largest an association can offer to its members, and they provide opportunities for new business connections, professional development, networking and more. It takes a lot of work to […]

Transportation & Logistics Companies: The Key to Successful Association Trade Shows

One of the key elements to running any successful association trade show is shipping. That’s why association trade shows need a transportation broker and logistics manager. Having now planned a national (or Canada-wide) trade show tour that included exhibitors participating in anywhere from one to four cities on the tour, it became apparent to me […]