After Introducing Social Media to a Reluctant Association, you need to figure out how best to take advantage of it. When used well, social media can work for your association by building awareness, promoting advancements, and connecting with prospective members. Social media can be overwhelming, but it is manageable. Read on fora few pointers to consider […]
As a graphic designer working on many association projects my job is to create visuals to communicate information to the desired audience. These can be a variety of forms and media including website, poster, brochure, chart etc. One thing that all these media generally have in common, is a photo. Why Stock Images A wall […]
It goes without saying that every conference needs a web presence, so here are a few things to think about before starting to create your conference website. 1. Include it in Your Association Site or Create A Separate Site? This will depend on a few factors. How big is the conference website? Is it a […]
According to Wikipedia, Google is the most visited website in the world and by far the most popular search engine, which makes it the primary method for people to find information on the Internet. Due to its common use as a verb describing the act of online searching, in 2006 “google” was added to the […]
You have just invested a bunch of money to become a sponsor for an event. Great! You just received an email asking for a vector EPS version of your company logo. While larger organizations have the luxury of having a marketing department that can process these requests, what do you do when you are the […]