The Strauss Blog

Association Membership Renewals: Are You Ready?

For those of us who work in the association management world, mid-November to January is our busy time of year due to membership renewals. Processing, keeping track of, and following up with association members regarding their renewals keeps us busy. If you do not have a plan in place for your membership renewals then they […]

How to Build A Professional Relationship with Association Members Using Email

Writing emails to members allows you to develop a more regular rapport, than you can build by sending letters in the mail. With this sort of potentially impersonal communication, tact will go a long way toward establishing a lasting and positive relationship with your members. Build a Trusting Relationship When you’re building a professional relationship […]

Changing Member Management Systems

Changing member management systems? Here are a few things to consider before beginning the process. Whether you are moving your membership database from a simple Excel spreadsheet or another online Association Management System (AMS) it is always best to take your time in reviewing and researching the wide range of options available. When I first […]